[05/09] BMW to appear in Naughty Kiss as product placement

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Hyun Joong's character Baek Seung Jo will be driving a BMW Black Mini. It seems like this show has many tie-ups. So do expect for more product placements.

Credits to asiae.co.kr




[아시아경제 김혜원 기자] 장난스런 '입맞춤'으로 시작된 청춘 남녀의 성장 이야기를 그린 '장난스런 키스(이하 장키)'.

장키는 미숙했던 청춘 시절 장난스런 키스로 맺어진 두 사람이 자아 정체성을 찾아가는 성장 스토리이자 젊은 날 겪었을 법한 일들, 가슴 한 켠에 간직하고 있을 설레임의 기억들로 엮어진 친근하고 경쾌한 생활 밀착형 로맨스이기도 하다.

특히 '꽃보다 남자' F4로 최고의 인기를 누렸던 배우이자 가수 김현중이 주인공으로 등장해 국내는 물론 일본 등 해외에서도 화제를 모으고 있다.

장키에 출연한 배우들은 무슨 차와 호흡을 맞출까.

BMW 코리아가 뉴 7시리즈를 비롯해 뉴 미니 컨버터블 JCW, 뉴 3시리즈 컨버터블 등을 장키에 출연시키면서 제품 간접 광고(PPL)를 진행하고 있



1분에 2만자를 읽고 400개 단어를 외우는 차원이 다른 천재로 등장하는 김현중(백승조 역)은 검정색 미니를 타고 나온다. 극중 승조의 엄마 역할을 맡은 정혜영(황금희 역)은 미니 레드와 함께 나타난다.

미니 브랜드에서 최근 출시한 미니 컨버터블 JCW(존 쿠퍼 웍스)는 미니의 고성능 버전인 JCW패밀리의 라인업을 완성하고 도심 속 모터스포츠를 구현하는 모델이다. 트윈스크롤 터보차저가 장착된 직분사 4기통 엔진이 탑재돼 최고 출력 192마력과 27.6kg.m의 최대 토크를 발휘한다. 특히 이 엔진은 미니 JCW 챌린지 레이싱카와 동일한 엔진으로 2009년 최고의 자동차 엔진에 수여되는 '인터내셔널 엔진 오브 더 이어 어워드(International Engine of the Year Award)'를 수상한 바 있다. 가격은 부가세 포함해 5150만원이다.



승조의 아빠인 오경수(백수창 역) 배우는 지난 2008년 7월 국내에 첫 출시된 뉴 7시리즈 중 740Li M 스포츠 에디션 모델을 타고 출연한다. 차량 가격만 1억5690만원의 럭셔리 세단이다.

BMW 740Li M 스포츠 에디션은 사이드 스커트와 앞뒤 범퍼 크롬 몰딩 및 어댑티브 헤드라이트를 적용했으며 19인치 M 알로이휠, 750Li 모델에는 20인치의 M 알로이 휠 등 M 에어로 다이내믹킷을 적용해 보다 스포티하고 존재감 있는 외관을 연출했다. 인테리어에도 M 가죽 스티어링, M 로고 도어실, M 풋레스트를 적용해 역동성을 더 했다는 평가다. 이 외에도 740Li M 스포츠 에디션에 적용된 인테그럴 액티브 스티어링은 상황에 따라 뒷바퀴가 3도 조향되는 스티어링 시스템을 갖추고 있다.

[02/09] Korea Windy Company joint hands with popular drama acted by Kim Hyun Joong

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Credits to game.163.com + (English translation) 501Kisses.blogspot.com



Korea Windy Company's MORPG 'Rusty Hearts' will joint hands with popular Korea Drama 'Naughty Kiss', cooperating in many areas. 'Naughty Kiss' is a newly broadcast drama on 1 Sept, it is edited from popular manga in Japan which has 27 million clicks. Proir to this, Taiwan has also remade it into a drama called 'It started with a Kiss'.

This time, Windy company will cooperate with this drama, using soft insert method. The main actor for the drama is acted by Korea popular idol Kim Hyun Joong (Korean version 'Hana Yori Dango''s Hanazawa Rui's character), the main actor's father will be the CEO of Windy company. At the same time, Windy Company's game will appear in many parts in the drama. This type of soft insert cooperation, is getting more and more popular for the internet gaming market in the recent years.


Some of the game character in 'Rusty Hearts'

Hyung Joong for I'm David 2010 F/W Collection

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Credits to www.imdavid.com.cn + Investigation KHJ












Credits to www.imdavid.com.cn + anpan2H

Interview


Making Film



Credits to (English translation) ode@ss501ode.blogspot.com
INTERVIEW

Yeah this is Kim HyunJoong, the model of Basic House here. Nice to meet you, Hello^^

[Q] Similarity between fashion and dancing?
[A] Hmm similarity... Though we are wearing the same type of clothing dancing the same dance, but because the person is different so we show different unique sides of each's personality... With our own unique & confident style, that should be the similarity between fashion and dancing I guess

[Q] 2010 Fall, Winter's Popular Dress code
[A] First of all, Fall and Winter are seasons that are colder. So I think..."Double coated furry coats" will be quite popular... Also the padded woolen feather coat that I just wore will become popular too, the Basic House's one... ^^

[Q] What's your must-have for 2010 F/W wardrobe?
[A] In the Fall season I especially like to put on 'fashion'... like the long-sleeved cardigan type... For the must-have item in Winter..I like hats. Those furry hats^^

1.22
Yeah I'm very honoured to be able to first preview the "Basic House" (Im David) F/W series of apparels today, looking at this and that, to be able to first know the trend for this year's F/W, I feel very honoured that I could become the trend-seeker for fashion.

1.42
In future too, whether it be an actor or as a singer, I will continue to work hard to repay everyone's love. For this year's F/W too, I will be with all of you along with Basic House.


Thank you.^^
 

[02/09] Kim Hyun Joong secures lucrative modeling contract with The Face Shop

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Credits to nanunmaro@allkpop


The protagonist of MBC’s Playful Kiss has scored a contract that has the web buzzing in Korea.

Kim Hyun Joong’s agency, Keyeast, revealed on the 2nd, “Kim Hyun Joong has been chosen by cosmetic brand The Face Shop as the domestic and international model“.

The contract guarantees Kim Hyun Joong 1.75 billion won (1.48 million dollars).

The brand, The Face Shop ranks at the very top of the Korean cosmetic echelon and has branched out to 18 different international markets. Previous models include Kwon Sang Woo and Bae Yong Joon. The Face Shop wants to continue the brand power showing with the luxurious and blooming international appeal of Kim Hyun Joong.

- Posted using BlogPress from Yen's iPhone

[01/09] Naughty Kiss receives devastatingly low ratings

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Credits to heartfacee@allkpop


The first episode of MBC drama Playful Kiss aired on September 1st hoping to measure up to the hype and high expectations with Kim Hyun Joong playing the male lead. Unfortunately, it didn’t even come close.

The drama received a viewer rating of 3.5% which is even lower ratings than Road No.1, the previous drama in the same time slot.

It seemed like people were pretty hyped for this drama but no drama can go up against Baker King / Kim Tak Gu at the moment.

This whole year, MBC’s Wednesday-Thursday dramas have received low ratings. Baker King received a rating of 44% and My Girlfriend is a Nine-Tailed Fox received 11.9% on the same day.

Hopefully the ratings turns around for the drama very soon.

- Posted using BlogPress from Yen's iPhone

[31/07] Kim Hyun Joong's endorsing value has doubled

Pls credit the sources and all translators/sites when reposting. Do not re-edit or hotlink the graphics.

Please note that currency mentioned is in Renminbi.

Credits to 信息时报 + CRIOnline + (English translation) tear@SgTriples




After Bae Yong Joon took in Kim Hyun Joong under his company, he straight away lay a path for him into the Japan market and also endorse in a Korean cosmetic brand. Kim Hyun Joong's endorsing earnings have raised from 228 million (RMB) to 468 Million. Including the Japan fan meeting, photobook payout, in total an amount of 1430 million dollars. Bae yong joon has found himself a money tree such that he probably can retire at home.

Kim Hyun Joong is the leader of idol band SS501 and have entered Key east in June. Bae Yong Joon has done a great job in the Japan market with each year earning about 2000 million dollars. He sees much development in Kim Hyun Joong and let Kim Hyun Joong followed his model and arranged a few fanmeeting in Japan and also release photobooks, which estimated could bring in about 1430 million dollars at the end of the year.

Kim Hyun Joong who was popular in BOF have earlier accepted a new drama project " Playful Kiss" and takes the role of the cool "zhi shu", acting along with newbie Jung So Min. His handsome look in school uniform received much positive praises by netizens however Jung So Min 's look received much criticism with many female fans saying "她凭什么?" (*sort of mean on wad basis does she have to be the main actress).

14 Jul: Playful Kiss drama, payout: yet to release
10 Aug: Release of photobook in Japan, payout : 270 per book, abt 137 million
18 Aug: Osaka BOF fanmeet, payout:242 million
21 Aug: Tokyo BOF fanmeet, payout: 401 Million
11 Oct: Tokyo JCB stadium fanmeet, payout: 196 Million
29 Oct: Release of DVD photobook in Japan, payout: 900 per book, about 454 million

Total 1430 million

[27/07] Kim Hyun Joong Signs exclusive contract with The Face Shop

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This bit of news, got me out off the bed though I am sick. No wonder Tony Moly SG can't get confirmation from Korea if they can bring Hyun Joong for the opening.

Credits to news.hankooki.com + SS601.com + (English Translation) xiaochu @ Quainte501.com




Kim HyunJoong becomes Bae YongJoon-standard CF Model

Singer cum actor Kim HyunJoong became a Bae YongJoon-standard CF model.

According to beauty cosmetic industry, Kim HyunJoong recently signed an exclusive contract with The Face Shop. The Face Shop mainly uses the cream of the crop Hallyu stars as their models. They have used big Hallyu stars such as Bae YongJoon, Kwon SangWoo, Jeon JiHyun, Go SoYoung, etc. Because of that, there is a lot of attention in the beauty cosmetic industry on Kim HyunJoong’s contract this time.

The Face Shop is a major low-mid priced cosmetic brand which recorded sales of 257.1 billion won last year, what is even more eye-catching is that their export business to Asia regions. With this contract, it is analyzed that Kim HyunJoong will confirm his position in Asia.

Because this CF contract is the first modeling/endorsement contract for Kim HyunJoong after his move to Bae YongJoon’s company Key East, it has gained attention. After it was known that Kim HyunJoong signed a 1 year exclusive contract for over 500 million won, a top-A-grade contract, all eyes and ears in the CF industry are on Kim HyunJoong. Kim HyunJoong will start his endorsement in Autumn-Winter, and will be making official announcement on his modeling/endorsement contract next month.

With Kim HyunJoong signing contract with The Face Shop, many are curious if Bae YongJoon will be his partner in the CF. Even though Bae YongJoon’s endorsement contract has ended, depending on whether if there is a re-contract, he might be appearing in the CF with Kim HyunJoong.

Kim HyunJoong is currently in the midst of filming for MBC drama ‘Mischievous Kiss’.


Credits to http://news.hankooki.com + (English Translation) miyo @lovekimhyunjoong.com

Singer, actor Kim Hyun Joong becoming Bae Yong Joon level of CF model.

In the beauty industry, recently Kim Hyun Joong as signed up an exclusive contract with The FaceShop. Many Hallyu stars has been representing The FaceShop as models. In between using big hallyu star cards like Bae Yong Joon, Kwon Sang Woo, Jun Ji Hyun, Ko So-young etc. Thus in the beauty industry, Kim Hyun Joong's contract became an attention.

Last year, The FaceShop has a sales of 257.1 billion won drawing attention as a record of major medium, low cosmetic brand exporting in Asia region.
With Kim Hyun Joong signing this time, it confirms the position in Asia.

This advertisement contract has become an attention as this is the first model contract that Kim Hyun Joong has signed after joining Bae Yong Joon's company Keyeast. Kim Hyun Joong has signed for a 1 year contract worth of 500 million won and above, an A level contract money which made Kim Hyun Joong the attention in the advertising industry. Kim Hyun Joong will start activities as Autumn/Winter model and the model contract is scheduled to be announced next month.

After knowing that Kim Hyun Joong has signed contract with The FaceShop, many are wondering if he will have a CF together with Bae Yong Joong. Bae Yong Joong's model contract has ended and the appearance with Kim Hyun Joong in the advertisement depends whether if he is recontracting.

Kim Hyun Joong is appearing is MBC drama "Playful Kiss".

SS501 Kim Hyun Joong endorsement “HOTSUN” Chicken website homepage and images updated

CR: hotsun chicken official site+SS601 + ss501fighting

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Click to enlarge!

Here are more images which I have lifted from the official Hotsun site.

Credits to yenhersheytriples.blogspot.com
Click on the images to enlarge.